Get Lucky with Virtual Twilight Images!

Virtual TwilightSmart agents know they only have 3 seconds to capture the interest of online buyers.  And smart agents use the tools and technologies that make their listings get noticed. Twilight images make your listing stand out online. Create an emotional response when potential buyers can envision coming home to your beautiful listing after a hard day’s work.

Virtual Twilight is more affordable than traditional twilight photography, no need to disturb the homeowner in the evening, and no appointment necessary! Our professional photo processing team will simply digitally enhance your existing photo to look like a twilight photo.

And it’s fast, with a 48 hour turn-around time!gr-virtualtwilight

There has never been a better time to try Obeo’s Virtual Twilight technology!  During the entire month of March, Virtual Twilight images will be 50% off.  Take advantage of this lucky opportunity today!  Use promo code LUCKY15.

Order Now

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What Inman Connect means to me

If you’ve never been to an Inman Connect Conference, I hightly recommend it. Luckily, Connect happens twice a year, in New York in January and in San Francisco in August.   Brad Inman has successfully surrounded himself with some of the best and brightest in the industry, and as a team they have created an event that is by far my favorite event in Real Estate. Inman Connect New York

It’s hard to put into words what this event means to me and our industry. Before I started attending, I used to think Inman Connect was a technology event…But I was wrong. Inman Connect a “connecting” event. Everything about this event is centered on “connecting”. From the way it’s marketed via “ambassadors” to the daily general sessions, the small group dinners and the round table discussions. Brad’s magical recipe has created an environment where everyone mingles and shares. In my opinion, the best way to attend Connect is alone! There are so many amazing networking opportunities, that you’ll miss out if you’re simply hanging out with your colleagues from home. If you leave your comfort zone, and completely immerse yourself in the event, you’ll find it a magical experience.

Now back to “technology”. This IS the place to find it! Inman Connect always features an amazing group of young start-up companies on what they call Start Up Alley. Every year I look forward to seeing what’s new on Start Up Alley. It’s my peek into the future of our industry. And it’s Inman’s way of nurturing these your entrepreneurs who are changing the future of real estate. I could spend hours on Start Up Alley, watching demos and learning about new products. Inman manages to take it from a tradeshow/selling environment to a learning environment, which makes it fun. And when something is fun, the sales come naturally. From the bottom of my heart I want to thank Brad and his team for creating this amazing opportunity for all us of.

If you haven’t yet put Inman Connect San Francisco on your calendar, do it now. Join me in San Fransico August 4th through the 7th for a week of fun, networking, inspiration and technology! Register now and save over $300!

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You asked, and we delivered! Six new brochure templates…

You asked, and we delivered! I am super excited to tell you that on Friday, January 9th we will add 6 new brochure templates to our library!

New Brochure layouts

If you liked the old brochures, fear not because they will still be available. But the new layouts will have some very important features:

  • Printing the new brochure templates will be a breeze! PDF files, will automatically be created and set up with the correct print margins.  That means your brochures will always fit on a single sheet of paper without adjustments. YES!!!!!
  • In compliance with the latest “Visual Marketing” trends, these brochures are all image focused with larger images than our old brochures.
  • As a result, there will be fewer text details.  That means no more blank spots on your brochure!

We are thrilled to deliver this new upgrade to Obeo’s Smart Marketing Suite of tools.

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Welcome California Image Maker!

We are thrilled to announce that we have acquired one of the top real estate photography providers in Southern California, California Image Maker.  We’ve been hard at work behind the scene over the past couple months, getting everything ready, and we couldn’t be happier make it “official”!  Please help us in welcoming Stuart Laureano, CEO of California Image Maker, and his amazing team to Obeo!  Stu will become the Regional Vice President for Obeo’s Southern California market.

Stu Laureano According to Stu Laureano, founder and CEO of California Image Maker “This is a win-win situation for our clients. We are combining California Image Maker’s incredible network of people with the world’s leading real estate marketing technology, Obeo. The people will stay the same, but we’ll deliver an enhanced suite of marketing tools that will take our clients’ business to the next level. And all at the same price point!” Stu went on to explain that California Image Maker clients will benefit from Obeo’s marketing automation, which reduces data entry and enhances syndication. Other benefits include social media automation, YouTube video on every listing, lead generating mobile text codes, eflyers, virtual staging, and a lead generating mobile search app.” Click here to watch a short video announcement Stu created  for his clients. He summarized by explaining, “We are very excited about this new opportunity and ready to serve the Southern California real estate market with the best solution in the industry.”

We couldn’t agree more, Stu!  We are proud to be able to better serve the Southern California market with your amazing team of talented real estate photographers!

Mike Haugen, the President of Obeo, explains that “We are entering into a new era. Obeo has a broad and deep national customer base that has been built over the last 15 years by delivering quality and innovative solutions. We will continue to broaden our solution set and services through acquisitions of new technologies and talented service providers. California Image Maker has been a phenomenal service provider for over ten years, and we are thrilled to bring them on board. This will greatly expand our service in the Southern California market.”  Sounds like it might be a very exciting year for Obeo!

Upgrade to Facebook Autoposting

Studies show that 78% of sales people who use social media out perform their peers! Let Obeo assist you by automatically posting your listings to Facebook. We are excited to announce that we will be rolling out upgraded Facebook autoposting on Friday, December 12th.




FB callouts

Here are the upgrades you can expect to see:

      1. A longer and more detailed post description.
      2. #JustListed hashtag for increased SEO.
      3. #City (of listing) hashtag for increased SEO.
      4. A larger, attention grabbing photograph.
      5. Additional property remarks.
      6. Full property address is displayed.
      7. The ability to hide/show address in settings.

Watch for this fabulous upgrade on any new listing that is uploaded to Obeo starting on Friday, December 12!   If you do not already have your Facebook autoposting set up, follow these directions to authorize Obeo to post to your Facebook account.