Edberg Marketing Joins Obeo!

Share on TwitterShare via email

Edberg Marketing, with more than 15 years of industry experience, is the Northeast’s leading provider of stunning professional photography, floor plans, interactive floor plan tours, and gorgeous listing brochures! Edberg Marketing works with their clients to make sure they have a comprehensive marketing strategy to differentiate all their properties in any market conditions.

Edberg Marketing recently teamed up with Obeo, the real estate industry’s leading online marketing and visual content company. Now all Edberg clients will have access to Obeo’s See You There Suite, making home buying and selling magical by allowing consumers to visualize how the home is and how it could be. According Lucy Edberg, “This new partnership, will help us extend our reach in the Northeast, and provide cutting edge technology to our existing and new customers.  We are excited about the opportunity to keep the best parts of our offering and utilize Obeo’s best of breed technology to benefit our clients.”

 Obeo’s See You There Suite drives buyer interaction which in turn creates emotion, and emotion triggers sales. Through its unique and patented technology, Obeo makes technology easy to use, by letting buyers interact with listings in in a simple and intuitive manner. Home shoppers can try out different paint pallets! They can drag and drop furnishings! They can fill vacant rooms with multiple furniture choices!  Buyers find listings online as the result of a logical search based on location, price, size, etc. But those same buyers will call an agent for a showing because they felt an emotional connection to that interactive listing.

This new partnership will bring a powerhouse of real estate marketing tools to agents in New York, New Jersey, Connecticut, Rhode Island, Massachusetts, and New Hampshire.

 

About Obeo

As a leading innovator and provider of Real Estate marketing technology in North America, Obeo offers strategic solutions to real estate professionals looking to stand out from the rest. Obeo’s marketing engine provides beautiful photography, virtual staging and redecorating, extensive portal syndication, and lead generating social media marketing. Obeo delivers the “ah-ha,” experience that leads a buyer to say, “I could see me there.”

To find out more, visit obeo.com.

 

About Edberg Marketing

With more than 15 years of marketing experience, Edberg Marketing is the leading provider of state-of-the-art-photography, real estate floor plans, and stunning listing brochures in Connecticut, Rhode Island, RI, Massachusetts, New Hampshire, New York, and New Jersey. Their photography has been published in leading Real Estate Magazines such as Unique Homes, Christie’s Great Estates, Luxury Real Estate of the World, and many more.

To find out more, visit edbergmarketing.com.

 

 

 

 

 

 

Share on TwitterShare via email

April 20-21 is Realtor Nationwide Open House Weekend

Share on TwitterShare via email

This weekend, April 20-21, 2013 is the National Association of Realtor’s Nationwide Open House Weekend.  Realtors from coast to coast across the country will host the nation’s largest open house weekend of the year!  This is going to be a great opportunity for you to connect with consumers in your community!

Here are some pretty amazing open house statistics from the National Association of Realtors:

  • 45% of buyers used an open house in their home search in 2012
  • That stat is even higher for repeat buyers, who are more likely to visit open houses than first time home buyers.
  • Mid income buyers are mostly likely to their home through an open house (think about this stat when choosing which listings to open this weekend!).
  • Southern home buyers are more likely to find their home through an open house and buyers in any other region.

With real estate inventories low in most markets and the number of buyers growing, this could be one awesome Open House Weekend!  A successful open house starts with attracting the right buyers.  So get in touch with your target audience and let them know about your open houses!  Here are a few tips:

  • Take out a classified ad.  Usually, we would advise against print advertising. But when marketing an open house. newspaper classified ads still work well.
  • Lots of signs.  Put signs and balloons up all around the neighborhood. Not only will it help visitors who are not familiar with the neighborhood find the open house, it may bring in some drive-bys a well.
  • Go Online: Think about places where your audience hangs out, and ask permission to share your open house information.  Linkedin Groups, Facebook Groups, community pages and calendars, and associations websites.
  • Craigslist:  Craigslist is very popular with house hunters and can be a fabulous way to market your open house.
  • Tell friends and neighbors.  Send out all your open house dates in your monthly newsletter.  That way all your sphere is alerted.  Go speak with the neighbors and let them know in advance.
  • Put up flyers. It may sound a bit old fashioned, but it might be worth the effort. Hang flyers on bulletin boards  in the neighborhood grocery stores, gyms etc.
  • Add an Open House Banner to your Virtual Tour: Here are some super easy to follow directions on how to add an open house banner to your Obeo virtual tour: http://blog.obeo.com/2012/04/add-banner-obeo-homesite-virtual-tour/
  • Post is on your Virtual Tour.  Don’t forget that your open house dates and times can be added to your Obeo virtual tour.  That way, online viewers are automatically invited to your open house!  Here is how it’s done:

1.) Go to http://admin.obeo.com/login and login with your Obeo username and password.

 

2.) Once logged in, look down the page for the blue bar heading “Manage Virtual Tours”.  Here in step 1, select the tour you want to create a video for, then in step 2 select “Edit Tour Details/Information” from the drop down box. Click the orange “Go” button.

3.) Under the blue  “edit tour details” bar, click on the  link called “Open House”.

4.) Add your Open House date and time, then click the SAVE

CHANGES button.

5.) Your Open House date and time will now be featured on your Obeo Homesite Virtual Tour!

Best of luck with this year’s National Open House Week!

 

For More Great Training Tips, Visit Our Training Center!

Join Obeo on Facebook & Twitter, for Fan & Follower only special promotions!

Share on TwitterShare via email

Obeo Professional Real Estate Photography Services

Share on TwitterShare via email

When you choose Obeo, to do your real estate photography, you can be guaranteed professional results every time. Obeo has a large network of talented real estate photographers across the United States and Canada. Using the latest equipment and training, our team is ready to make your listings look their very best. Combine professional photography with the Obeo HomeSite virtual tour platform and you are set to amaze potential buyers!

real estate photography

real estate photography

real estate photography

real estate photography

real estate photography

real estate photography

real estate photography

real estate photography

real estate photography

real estate photography

Join Obeo on Facebook & Twitter, for Fan & Follower only special promotions!

Share on TwitterShare via email

April’s Social Media Training Webinars

Share on TwitterShare via email

Each month Obeo provides free informative social media training webinars on a variety of topics. We want to help you become the best you can be and give you tips we have seen working well in the real estate industry. Browse our schedule below of upcoming social media training opportunities and let us help you with your marketing and prospecting efforts throughout the rest of 2013.

 Content Marketing Webinar

NEW!! Content Marketing 101  Learn how to construct a basic content marketing campaign. We will explain the best types of content for Realtors to create and use and we’ll show you the key to creating a powerful mix of content marketing and social media engagement

Tue, Apr 2, 2013 | 10:00 AM – 11:00 AM MDT  (12pm Eastern Time)

https://www1.gotomeeting.com/register/184727608

 

Google Tools for Real Estate   Join Obeo’s Social Media Manager, Marci James to learn about her 12 favorite Google Tools for Real Estate. These are all FREE tools that you can start using immediately to boost your visibility online, enhance your marketing, and make your business easier to manage! Marci will show you how to use tools like Google Docs, Google Voice, Google Earth, and more.

Wed, Apr 17, at 10:00 AM  Mountain Time (12pm Eastern Time):

 https://www1.gotomeeting.com/register/882087992

 

Twitter 101 for Real Estate   We’ll teach you how to correctly set up your twitter account, how to use Twitter Search to find the right peeps to follow, how to engage and interact thru replies, retweets and direct messages, how to use and follow #hashtags, and more!

Wed, Apr 3, at 10:00 AM Mountain Time (12 pm Eastern Time):

 https://www1.gotomeeting.com/register/225685480

Facebook 101 for Real Estate  Facebook has become a crucial part of a Real Estate Agent’s marketing plan. Engaging in on-line conversations is more effective than advertising! Join us for Facebook 101 and learn how to create a simple yet effective Facebook presence. You’ll learn how to use your Personal Facebook Profile Page for marketing your business without boring your family and friends! We will show you how to create Friend Lists, how to choose your security settings, how to share and tag posts, and much more.

Wed, Apr 24, at 10:00 AM Mountain Time (12 pm Eastern Time):

https://www1.gotomeeting.com/register/139938225

Pinterest for Real Estate Professionals Pinterest is all the rage!  Not only is it super fun and easy to use, but you can promote your business and services too.  Join us to learn how to use Pinterest to help promote your Real Estate services and listings.

Wed, Apr 10, at 10:00 AM Mountain Time (12 pm Eastern Time): 

https://www1.gotomeeting.com/register/456706728

 

 

 

 

Obeo Member’s Area Training: This training class takes you through the Obeo Members Area to help you learn all the features and functions of the Obeo back office. You will learn how to edit your listings, customize your tours, upload photos and many more tips.

Tue, Apr 2, 2013 | 11:00 AM – 12:00 PM MST (1 pm Eastern Time) - https://www1.gotomeeting.com/register/491849576

Tue, Apr 9, 2013 | 11:00 AM – 12:00 PM MST (1 pm Eastern Time)https://www1.gotomeeting.com/register/689801681

Tue, Apr 16, 2013 | 11:00 AM – 12:00 PM MST (1 pm Eastern Time)https://www1.gotomeeting.com/register/702940377

Tue, Apr 23, 2013 | 11:00 AM – 12:00 PM MST (1 pm Eastern Time)https://www1.gotomeeting.com/register/286856113

Tue, Apr 30, 2013 | 11:00 AM – 12:00 PM MST (1 pm Eastern Time) -  https://www1.gotomeeting.com/register/929099008

Join Obeo on Facebook & Twitter, for Fan & Follower only special promotions!

Share on TwitterShare via email

Where in the World is Obeo in March?

Share on TwitterShare via email

It’s  time to play  Where in the World is Obeo!  I will post the photos below along with ONE clue.  One very vague clue.  Then you get to guess where you think we are.  NO GOOGLING!!!  You will need to post answers on the Facebook Fan page thread for this post.  Each time you make a guess on the Obeo Facebook Fan Page, I will give you an additional clue, until someone finally guesses correctly.    The first Fan to correctly name the city, will win a free Obeo Homesite Still Virtual Tour with professional real estate photography. So where in the world is Obeo this month? (answers must be given on our Fan Page).

Here is Your First Clue:  

The first suntan cream was invented here in 1944

real estate photography

 

 

If you think you might know the answer, head on over to our Facebook Fan Page, and comment with your answer.  The first Facebook Fan to answer correctly will win a free Obeo Homesite Still Virtual Tour.  Please note – You cannot win more than 1 time every 60 days.

 See You There

Join Obeo on Facebook & Twitter, for Fan & Follower only special promotions!

Share on TwitterShare via email